ATHE’s Response to the Impact of COVID on Individuals and Institutions - 07/08/2020

Dear ATHE Centre Contact,

ATHE’s Response to the Impact of COVID on Individuals and Institutions

The impact of the COVID-19 pandemic is already significant and predicted to increase in severity.  The predictions of mass redundancies and unemployment, school leavers facing uncertain university prospects and new graduates struggling in a challenging jobs market are well-publicised.

In line with our mission to help individual learners achieve their potential we seek to work with ATHE centres who share this commitment.  We plan to offer incentives to support people and organisations into learning and development.

Building on ATHE’s existing promotional discounts, we are extending our current offers to meet the needs of core constituencies impacted by COVID by offering 25% off learner registrations for the following qualifications:

Target Group

ATHE Qualifications

New Graduates

Experienced Managers

Level 7 in Strategic Management

Level 7 in Accounting & Finance

Recently Redundant

‘Career Changers’

Level 3 in Business, Law

Level 4 in Business & Management

Level 4 in Accounting, Law and Computing

School Leavers

Deferred University Entrants

Level 4 in Business & Management

Level 4 in Accounting, Law and Computing

Experienced Managers Laid Off

Level 6 in Coaching & Mentoring

‘Bounce-back’ Companies / Corporate Packages

Level 4 in Business & Management

Level 6 in Coaching & Mentoring

Level 7 in Strategic Management

* Discount not applicable in combination with other discounts
* Offers valid until the end of October 2020

ATHE will be actively applying its Recognised Prior Learning, Credit Transfer and Exemptions Policy ATHE RPL Policy to provide individuals with the maximum opportunity to be recognised for their prior qualifications and experience in taking up these learning opportunities.

We will be promoting these offers to centres and learners via our new website, email marketing, social media and telesales.  Particular emphasis will be given to our expanding online teaching and learning / self-study material and guidance available, including our new premium content being launched in August.

Centres are invited to step forward and commit to passing on the benefits of this promotion to their learners, which ATHE will be happy to showcase in publicity and in response to the learner enquiries we are receiving.

I look forward to hearing from you.

With kind regards

Denise Weir

Sales & Business Development Manager

denise.w@athe.co.uk